The Steross Market and Investing Thread


Didn't really know where to put this.

The article is about the United Airline CEO and the strategy of upscaling and charging higher prices which has apparently done well for them as their stock price had doubled.

There was this line:
Until recently, the industry believed that air travel was a commodity—that customers only cared about price and schedule. But that’s wrong, Kirby says. The experience matters, too, and he’s now convinced that a better one can earn brand loyalty.

Man, I have to say that I mostly still see them as a commodity. I look:
1. Price
2. Schedule
3. Airline

Any of you prefer an airline so much that you would pay more and take a worse flight time to stay on it?
 

Didn't really know where to put this.

The article is about the United Airline CEO and the strategy of upscaling and charging higher prices which has apparently done well for them as their stock price had doubled.

There was this line:
Until recently, the industry believed that air travel was a commodity—that customers only cared about price and schedule. But that’s wrong, Kirby says. The experience matters, too, and he’s now convinced that a better one can earn brand loyalty.

Man, I have to say that I mostly still see them as a commodity. I look:
1. Price
2. Schedule
3. Airline

Any of you prefer an airline so much that you would pay more and take a worse flight time to stay on it?

I would go in that order. Maybe switch one and two if the schedule is better (i.e. would pay a little more for a direct flight). The only time airline really comes into play is if one and two aren't an issue at all-if Sun Country and Delta are the same price Im flying Delta but Im not paying an extra couple hundred bucks for the privilege.
 
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